RCF at Tour de France 2011
The Tour de France is the annual bicycle race held in France and nearby countries. First staged in 1903, the race covers more than 3,600 kilometres (2,200 mi) and lasts three weeks. As the best known and most prestigious of cycling's three "Grand Tours", the Tour de France attracts riders and teams from around the world being the most prestigious among the Grand Tours.
The race is broken into daylong segments, called stages. Individual times to finish each stage are aggregated to determine the overall winner at the end of the race. The rider with the lowest aggregate time at the end of each day wears a yellow jersey. The course changes every year, but the race has always ended in Paris. Since 1975, the climax of the final stage has been along the Champs-Élysées.
At this years competition 78 TV stations were broadcasting to 170 countries with more than 2 billions TV viewers. More than 30 million people cycling fans are along the route to see their heroes riding the daily stages of Tour de France.
Each competition day at the Tour de France starts with the advertising caravan starting two hours before the stage and drives thru the daily route. This caravan has become famous and is today a big part of the whole Tour de France. The sponsors decorate the caravan cars, vans and busses in funny and crazy ways. Along the route they through out gifts, like the legendary green PMU hand, caps and all sorts of gadgets.
The caravan is also playing loud music and this year the RCF speakers were fitted on several vehicles. The company La Cite Du Son-Sonowest from Rennes was responsible for the audio installation and works with RCF products due to the outstanding performances, reliability and easy integration.
In the vehicles were installed 40 pcs RCF Art 310 (passive version) and C5212 Acoustica speakers.
So you can say that RCF had the yellow jersey all the way to Champs-Élysées.